Podcasting: The Lost Promise of a Generation
Two decades ago, podcasting emerged as a revolutionary medium that promised to democratize media, offering a platform where anyone with a microphone could tell their story, share their knowledge, or amplify marginalized voices. It was supposed to be a free-for-all, the pirate radio of the 21st century, unfettered by gatekeepers, algorithms, or corporate interests. Fast forward to today, and podcasting often feels like radio lite: dominated by celebrities, media conglomerates, and ad-driven content.
This session will explore the evolution of podcasting and if it strayed from its original ethos or was simply subsumed. We’ll dive into the forces that shaped this shift—ranging from commercialization to platform consolidation—and discuss the implications for creators, listeners, and independent media.
Key Takeaways
- A historical overview of podcasting’s origins and early promise.
- Insights into the structural and economic forces that pushed podcasting toward mainstream homogenization.
- Discussion on whether podcasting has failed as a democratizing medium—or simply evolved.
- Ideas for how creators can push back against the trends and reclaim the medium's independent spirit.
- Can we re-invent the medium?
- Presenters:
